To help counter these threats, Metropolitan Group has conducted extensive multi-methodology scans, and analysis of the most dominant and salient pro-democracy and pro-authoritarian narratives in 12 countries on five continents including the United States. 

Based on this formative research, we’ve developed, tested, and refined a set of effective pro-democracy narratives, complete with supporting message frameworks and key value triggers. We are sharing the research findings, narratives, and resources to help advocates across sectors shift hearts, minds, and norms in support of democratic values.

We’re excited to share these tools and resources:
Pro-Democracy Narratives in Action

Now is the time to both counter weaponized attacks on democratic institutions and proactively champion a compelling vision of democracy grounded in freedom, fairness, and fearlessness.

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